Abstract
The author reports, successful factory automation is not just about hardware and software-crucially, it involves a partnership between robot, system provider and end user. No sort of automation can ever provide a purely technological 'fix'. Relevant investment only provides a payback when the hardware involved is made to operate in a business context that is accurately costed and where staff are properly trained and understand what is required of them. Another factor that is facilitating the take-up of automated manufacturing is the increasing ease with which its effectiveness can be assured beforehand through simulation-even with products whose market appeal is based in large part on the perception that they are intensively hand-crafted.
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