OSaaS: Online Shopping as a Service to Escalate E-Commerce in Developing Countries

Abstract

Service Computing, peculiarly, Everything as a Service (XaaS) has brought an immense commute in the cloud computing and boosts up the business strategies by introducing online platforms and technologies. It creates a new horizon of opportunities in business process, modeling, management and online shopping. Here a set of problems is unfolded which destitute the growth rate of E-Commerce in developing countries, especially, in rural areas. Low literacy, communication language, limited Internet access, low Internet users, non-availability of credit or debit cards are the core problems in the developing countries for online shopping. In this paper, Online Shopping as a Service model with Cloud Service Center is proposed to overcome these challenges. This model escalates the online shopping usage to enhance E-Commerce. Cloud service center is introduced in this model which plays a third party role between consumers and online vendors. Consumers can place an order to the cloud service center in local language via phone or can visit the facility center for the desired product. Experimental analysis showed the adoption of our proposed model to build confidence of online vendors for implementation in immense range in least developed regions.