Abstract

Introduction. The relevance of the research topic is due to the significant impact of cultural and leisure events on strengthening social cooperation and cooperation between different groups of the rural population, as well as the urgent need to revitalize the cultural development of rural areas in Ukraine. Purpose and methods. The purpose of the article is theoretical foundations and practical recommendations development for the organization of cultural and leisure events based on rural cultural centers, which will provide an opportunity to increase the effectiveness of their activities in the village. Systematic, interdisciplinary, contextual, participatory, complex, empirical, comparative, and strategic approaches served as the methodological basis of the study. Results. The essence of the cultural center as the main focus of the organization of socio-cultural activities in the village is revealed. The role and significance of rural culture centers in culture and leisure development in rural areas are defined. Also we would like to analyze examples of successful organization of cultural and leisure activities based on village cultural centers in different regions of Ukraine. Conclusions. The scientific novelty of the study consists in deepening the study of various aspects of the organization of cultural and leisure activities based on village cultural centers, their influence on the development of rural areas, and a cultural environment formation. The significance of the study of the organization of cultural leisure based on the village house of culture is manifested in the preservation and expansion of the cultural experience and traditions of the Ukrainian people, the promotion of tourism in rural areas, which can become an important source of income and support for local communities.

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