Opportunities of Cooperatives for Sustainable Development of the Fruit and Vegetable Market of Russia

Abstract

Vegetables, fruits and berries are products that ensure food security in Russia. Despite the fact that the average per capita consumption of vegetables and fruits in Russia is constantly growing, it has not yet reached rational consumption standards. The main share of vegetables and fruits is grown in households, so there is a problem of supply of grown fruits and vegetables in this sector of producers. The sustainable development of the fruit and vegetable market involves an increase in the average per capita consumption of vegetables and fruits by the population, an increase in its own production of this type of food, and ensuring its stable entry into the market. The purpose of the work is to study the possibilities of cooperatives for the sustainable development of the fruit and vegetable market in Russia. The following scientific methods: analysis and synthesis, observation, abstraction and comparison, and monographic made it possible to conduct this research and define the concept of sustainable development of the fruit and vegetable market. The authors concluded that all types of cooperatives have their own interests in the fruit and vegetable market. Combining the means and capabilities of cooperatives to build various workshops in the place of production of fruits and vegetables will not only reduce losses and increase the added value of products, but it will also create jobs for rural residents. The integrator can be a consumer society, guaranteeing the sustainable sale of fruits and vegetables. The involvement of peasant farms and households in the market turnover will make it possible to reduce the dependence of the Russian market for fruits and vegetables on imports, which as a result will make the market for fruits and vegetables more stable.