Abstract
The purpose of this thesis is to build an online food ordering application named "Swiggy and Zomato". Our research also includes the “satisfaction of consumers by using online food services”. It will deal with consumer behaviour & helps to analyse their perceptions & will also help us to understand consumer equilibrium. Through these platforms, sharing one’s experience with others has become so easy, in the form of reviews, be it regarding a product brought or any kind of service availed. This conceptual study will give more insight about emerging innovative technologies in restaurant industry and strategies followed by online food start ups Zomato, Swiggy. From this research paper we would understand drivers of online food sites. Different services given by application that makes consumers happy and satisfied .Comfort and Convenience which makes consumer more inclined towards online food ordering. The research concluded that due to urbanization in Indian landscape, online food delivery applications are growing with flying colors. Future of online food ordering website is bright. Facilities, Comfort, User friendliness are the key features of online websites success. Key words: various stakeholders, including shippers, carriers, and customers, ensuring smooth coordination and collaboration.
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More From: INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT
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