Nordian walking as a means of motivation to support a healthy lifestyle in the student environment

Abstract

A unique opportunity to maintain your health and strengthen the way of leading a healthy lifestyle for young people Nordic Walking. However, this physical activity as a special kind of fitness is practically not very relevant among the youth of Ukraine and requires its popularization. It is necessary to promote a healthy lifestyle and regular physical activity in order to interest young people in Nordic Walking. In order to inform the youth qualitatively, the main motives that encourage university youth to engage in Nordic walking were identified. The dominant motives were determined when choosing Nordic walking classes: the desire of youth to improve their physical condition and increase their physical performance. The data obtained allow us to conclude that Nordic Walking also depends on the motives of beauty and hedonism: young people strive to achieve a certain physical shape, to become beautiful and thus increase their self-esteem and enjoy it. Good physical condition is considered a sign of good health. The desire to be in good physical shape is due to the desire to show off your form to others and thus gain their approval and attention. Hedonistic, intellectual needs and self-expression to create their own image most of all determine the desire to engage in Nordic walking among young people. Motivation for a healthy lifestyle is very important, it affects the participation of young people through values, norms, fashion, traditions, determines the importance of playing sports, including Nordic walking. Nordic walking is a budget sport that is available to everyone.