Abstract
Negative online word-of-mouth and consumers’ product attitude: A nonlinear relationship
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https://doi.org/10.7819/rbgn.v26i01.4249
Journal: Review of Business Management | Publication Date: Jan 1, 2024 |
License type: cc-by |
Negative online word-of-mouth and consumers’ product attitude: A nonlinear relationship
Join us for a 30 min session where you can share your feedback and ask us any queries you have
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