Abstract
Given the complexity of agricultural problems, it is essential to develop acceptable solutions for various stakeholders with diverse knowledge, viewpoints, and preferences. However, European public opinion has become highly polarized, making constructive discussions on these issues difficult. We present the results of the narrative analysis of media debate on new genomic techniques. The study identified two primary narrative groups: 'precaution-focused' and 'innovation-focused.' The former emphasizes caution, potential risks, and the need for stringent regulation, while the latter highlights benefits, progress, and the promise of genome editing for sustainable agricultural practices. Within each group of narratives, several distinct narratives were identified. The research has revealed that despite the high polarization, the narratives shared important values and beliefs. Going beyond the dividing narratives and concentrating on common values can depolarize the debate and set the stage for new narratives, enabling constructive debate, concentrating on solving problems, and maximizing collective outcomes.
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