Abstract
Crowdsourcing has emerged in recent year as a new form of volunteering activity. The distributed nature of online volunteers enabled global organizations to mobilize talents from around the world. In this spirit, the past decade has witnessed a vibrant expansion of intercultural virtual collaborative efforts within the crowdsourced audiovisual translation communities. The aim of our work is to characterise key motivational factors driving volunteer translators to engage in these intercultural collaboration endeavours within one of those virtual communities. As a case in point, I will study TED[1], a global communication platform where people from all over the world interact with each other creating, sharing, exchanging and commenting on content within a virtual community and several networks. At TED unpaid volunteers translate audiovisual content into 100 languages, within the framework of an online translation project: the Open Translation Project, hereinafter referred to as OTP. I asked a group of 177 OTP participants who range across 35 different languages and are geographically distributed over four continents, to pinpoint key motivation factors for becoming volunteer translators. [1] TED stands for Technology, Entertainment and Design
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