Abstract
The article analyzes current trends in tourism development in Ukraine and its place at the global and European tourism market. The location of Ukraine within the European tourist macro-region is characterized. The contribution of tourism to the country’s economy is determined; the dynamics of direct and total contribution of tourism to GDP and employment are analyzed. It is shown that Ukraine has a rich tourist potential, but it is not fully claimed. The modern and forecasted main economic indicators of tourism development are characterized in comparison with the average numbers for the world and Europe. The changes in Ukraine’s place in the TTCI rating for 2013, 2017 and 2019 are considered, the reasons for the positive changes in the rating between the latest reports are determined. The dynamics of inbound and outbound tourism in 2000–2017 is analyzed, its main determining reasons are considered. The article characterizes the structural changes in goals and geography of tourist arrivals and departures. The author examines dynamics of the activities of tour operators and travel agencies. The concentration coefficients of tourist arrivals, income from tourism and the population are calculated, which indicate the extremely uneven development of tourism in the regions of Ukraine. Based on the index presentation of indicators of tourism entities development and the calculation of the integral index, 4 groups of regions were identified that confirms the absolute leadership of the capital region in the provision of tourism services. The main factors which further trends in tourism activity will depend on are determined.
Highlights
Today, tourism is a competitive sector of the world economy and one of the important directions of international economic relations and socio-economic development of most countries of the world
MATERIALS AND METHODS OF RESEARCHES Analysis of tourism development trends was based on the materials: The official website of the State statistics service of Ukraine, World Data Atlas, The World Travel & Tourism Council’s (WTTC), UNWTO, World Economic Forum (WЕF) and The Travel & Tourism Competitiveness Index (TTCI)
The following methods of geospatial analysis have been used: descriptive, comparative, statistical to determine the features, growth rates and dynamics of the main indicators of tourism development, to identify spatial changes in the international tourism market; modeling — to assess the degree of centrality of Ukraine in the geospace of the European tourist region, to identify differences in distribution of population, tourists and tourism income by regions of the country, typology of regions based on the calculation of the integral index in terms of the development of tourist activities
Summary
Tourism is a competitive sector of the world economy and one of the important directions of international economic relations and socio-economic development of most countries of the world. According to the UNWTO, tourism accounts for 10 % of global GDP. International tourist arrivals and tourism receipts are growing rapidly. The huge impact of tourism business on the economies of countries and their regions indicates the relevance of the topic for Ukraine with its unstable and relatively low level of socioeconomic development. According to the data of The Social Progress Imperative international research project, in The Social Progress Index, which takes into account the social welfare of the population and social progress, Ukraine took 80th place in 2019 among 149 countries with an index of 66.97.
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