Abstract
The article examines the state of e-business and prospects for its further development. A number of problems that complicate the use of e-Commerce in Ukraine, namely legal problems, fraud, risks. It should be noted that the underdeveloped legal component contributes to the spread of fraudulent transactions carried out with the help of stolen card details; the appearance of the shops, completely disappearing from the market after a successfully executed fraud, the fictitious shops intended for gathering information about the cards, and thus the emergence of psychological factors - buyers appear to distrust the conduct of consumer transactions via the Internet. The role of e-Commerce in the activities of transport and logistics providers is also highlighted. For successful strategic management of the online store it is profitable to use the services of intermediaries: outsourcing companies with the necessary experience in receiving calls and orders; a professional courier service that will fulfill its obligations much better than others. The calculation of e-business contribution to the gross domestic product growth is proposed. The relationship between the components of the network readiness index and the contribution of e-economy to GDP growth is analyzed. Countries with the most developed infrastructure, high rates of individual use of network resources and developed regulatory environment loyal to market conditions have more efficient e-economy.
Highlights
Nowadays the number of on-line transactions is growing in developed countries
Goals of article to study the state of e-Commerce and prospects for its further development in Ukraine, which will allow to enter the international arena and ensure stable economic growth of the national economy
The theoretical and methodological basis of the research is the dialectical method of scientific knowledge, General scientific principles and provisions of the concept of formation of e-Commerce
Summary
Nowadays the number of on-line transactions is growing in developed countries. Companies of any market all over the world include e-commerce in their business plans. Such interest is expressed in researches of this market segment and in specific measures intended to provide work effectiveness with constantly increasing customers flow. Availability of real logistic intermediaries is an indispensable condition of its virtual existence Just these intermediaries ensure flow of funds and material assets in global net economy. General underdevelopment and fragmentariness of legal norms as for Internet business is kept in whole. Such norms are judicial barrier for ecommerce development in Ukraine and its integration into global e-market. Goals of article to study the state of e-Commerce and prospects for its further development in Ukraine, which will allow to enter the international arena and ensure stable economic growth of the national economy
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