Mind over matter: internalization of the thinness norm as a moderator of responsiveness to norm misperception education in college women.

Abstract

The authors examine the effectiveness of norm misperception education in decreasing disordered eating. One hundred seven 1st-year college women completed questionnaires assessing their own and others' actual and ideal body size as well as their own disordered eating and were then randomly assigned to read either a norm misperception or a control brochure. Participants completed questionnaires immediately after reading the brochures and again 3 months later. Although there were no main effects of brochure condition at the follow-up, participants who primarily compared themselves with other college women and who read the norm misperception brochure had higher actual and ideal weight as well as less frequent disordered eating. The discussion focuses on the theoretical and applied implications of these findings.