Abstract

A general-purpose microcomputer-based simulation model of the diffusion of innovation is described. The model employs a network data structure to emulate connections between adopters, and allows one to generate a network from any two variables. Methods for analyzing the accuracy and distribution of model errors are also presented. The diffusion of prohibition from 1876 to 1919 is simulated. Keywords: diffusion, simulation model, prohibition, network data structure.

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