Abstract
The article substantiates the expediency of using methods of portfolio planning of innovation activities, as well as conducting a comparative assessment of the effectiveness of innovative projects considered in the formation of the innovation portfolio of the enterprise. It is determined that the system of innovation activity indicators should include not only financial indicators (ROI, share of profit from implementing innovations, etc.), but also qualitative indicators (share of ideas implemented in the company; average time elapsed from submission of a new innovative proposal to the decision to launch or abandon an innovative project, etc.). The dynamics of changes in qualitative indicators will help identify problems in the innovation management system in time and take measures before a crisis occurs. We propose the use of a balanced scorecard to assess the innovation activities of an enterprise, which includes indicators that characterize the enterprise strategy from four different and yet interrelated perspectives: finance perspective; training and personnel development; internal business processes; and customer perspective. Based on individually developed performance indicators and subsequent comparison of planned and actual data, senior managers receive information that allows them to assess the effectiveness of the implementation of strategies in four main areas. The balanced scorecard for innovation activity is a kind of monitoring tool and an effective tool for both current and long-term management of an enterprise's strategy. We have generalized and improved the methodology for assessing the economic efficiency of the organization of innovation activity in an industrial enterprise using a generalizing indicator of the efficiency of the enterprise as a whole. The proposed system of indicators of innovative activity will help the enterprise to analyse its ability to innovative work, quality of realization of this work, and will allow assessing the innovative activity of the enterprise, competitiveness of products and firm as a whole, etc.
Highlights
The article substantiates the expediency of using methods of portfolio planning of innovation activities, as well as conducting a comparative assessment of the effectiveness of innovative projects considered in the formation of the innovation portfolio of the enterprise
It is determined that the system of innovation activity indicators should include financial indicators (ROI, share of profit from implementing innovations, etc.), and qualitative indicators
We propose the use of a balanced scorecard to assess the innovation activities of an enterprise, which includes indicators that characterize the enterprise strategy from four different and yet interrelated perspectives: finance perspective; training and personnel development; internal business processes; and customer perspective
Summary
METHODOLOGY FOR DETERMINING THE EFFECTIVENESS OF INNOVATION ACTIVITIES IN AN INDUSTRIAL ENTERPRISE. МЕТОДИКА ВИЗНАЧЕННЯ ЕФЕКТИВНОСТІ ІННОВАЦІЙНОЇ ДІЯЛЬНОСТІ НА ПРОМИСЛОВОМУ ПІДПРИЄМСТВІ. We propose the use of a balanced scorecard to assess the innovation activities of an enterprise, which includes indicators that characterize the enterprise strategy from four different and yet interrelated perspectives: finance perspective; training and personnel development; internal business processes; and customer perspective. Метою статті є розробка методики визначення ефективності інноваційної діяльності промис лового підприємства як збалансованої системи показників. Використання методів портфельного планування інноваційної діяльності, а також проведення порівняльної оцінки ефективності інноваційних проектів, що розглядаються під час формуван ня інноваційного портфеля підприємства. Збалансована система показників інноваційної діяльності є своє рідним засобом моніторингу та ефективним інструментом як поточного, так і довгострокового управління стратегією підприємства. Нами узагальнено та вдосконалено методику оцінки еко номічної ефективності організації інноваційної діяльності на промисловому підприємстві з ви користанням узагальнюючого показника ефективності роботи підприємства загалом. Ключові слова: інноваційна діяльність, ефективність, методика, збалансована система показників, підприємство
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