Abstract
Don R. Pember's Mass Media in America (Chicago: Science Research Associates, 1977—price not given, paper) Michael R. Real's Mass-Mediated Culture (Englewood Cliffs, NJ.: Prentice-Hall, 1977—$8.50, paper) Michael C. Emery and Ted Curtis Smythe, eds. Readings in Mass Communication: Concepts and Issues in the Mass Media (Dubuque, Iowa: Wm C. Brown, 1977—price not given, paper) Fredric Rissover and David C. Birch, eds. Mass Media and the Popular Arts (New York: McGraw-Hill, 1977—price not given, paper) Thomas H. Ohlgren and Lynn M. Berk, eds. The New Languages: A Rhetorical Approach to the Mass Media and Popular Culture (400 pp., $7.95, paper) Leonard Sellers and William L. Rivers, eds. Mass Media Issues: Articles and Commentaries (384 pp., $7.95, paper) Peter M. Sandman, David M. Rubin, and David B. Sachsman, eds. Media Casebook: An Introductory Reader in American Mass Communications (288 pp., $6.95, paper)
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