Meat marketing in Burkina Faso after the devaluation of the FCFA: Insights into the functioning of informal market systems

Abstract

The strategies that participants in informal African markets adopt in response to shocks have rarely been analysed, yet these can provide important insights into how such markets function. Policy advice often seeks to modernise trading practices within such markets so as to improve efficiency. However, efforts to improve efficiency could have undesirable consequences if the current functioning of the markets is inadequately understood. In Burkina Faso, the FCFA devaluation in 1994 led to increasing livestock exports and a subsequent meat shortage on the domestic market. Based on market statistics from Burkina Faso and household interviews, the study investigates the status of meat consumption before and up to four years after the devaluation. Results indicate that the price increase for cattle was only transmitted to consumers after a time lag. Meat is more frequently sold in little heaps than on a weight basis. Lower per-kg prices of smaller size heaps imply an income gain for poorer consumers. Butchers use all edible body parts in addition to the carcass (i.e. head, hoofs, intestines) to buffer price fluctuations and to cope with the consumers’ notion of a fixed nominal price. This suggests that butchers and their clients are embedded in networks of what [S. Plattner, 1989. Economic behavior in markets. In: Plattner S. (Ed.), Economic anthropology, Stanford, pp. 209–222.] called equilibrating economic relations, which are favoured by the perishable nature of meat. Selling live animals or meat by weight is often considered as a measure to increase transparency within informal markets. However, the introduction of formalized or standardized marketing measures alone, without lowering the transaction costs of other components of the value chain, risks undermining the equilibrating social relationships that play an important role particularly for the poorer market actors, and thereby disadvantaging vulnerable population groups.