Abstract
The professional orientation of applicants is an integral part of the marketing strategy of the universities and the state as a whole to train high-quality specialists for the national economy. The schools and colleges graduates are potential university bachelor's degree applicants. The article presents the experience of involving graduates of schools and colleges for admission to the bachelor's degree at the power supply department of the Igor Sikorsky Kyiv Polytechnic Institute, specialty 141 "Electrical power engineering, electrical engineering and electromechanics" branch of knowledge 14 "Electrical engineering". References 3.
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