Abstract
Translation strategy, according to Suryawinata et al. (2003, p. 67), is a translation tactic to translate words, phrases, and full sentences if the sentences cannot be divided into a smaller translated-unit. Therefore, the translation strategy has a great impact on the translation process from the source language to the target language so that accurate and understandable translation results can be produced. PT. Mulia Cipta Teknologi, located in Boyolali, is a company working in export sales of paper-based packaging. It produces paper roll whose weight is up to one ton. The item is used as a raw material to produce cardboard boxes exported to some factories in China. The sales process is closely related to the use of Mandarin. This research aims to give a Chinese to Bahasa Indonesia translation strategy related to terms commonly used in paper-roll export documents. Data collection techniques being performed were participant observations, interviews, and documentation.
Highlights
Rapid technological development has caused a faster flow of economic growth
Translation Translation refers to a meaning interpretation from the source language which produces texts with equal meanings and exact messages in the target language, as argued by Machali (2009, p. 26)
The translation is correlated with the process of interpreting meanings from the source language to the target language
Summary
Rapid technological development has caused a faster flow of economic growth. Corrugated boxes are one of the packaging examples usually preferred by many people. According to the 92nd edition of Print Media Magazine, the corrugated boxes are predicted to be a trend in packaging industries in the year 2020. The magazine added that the corrugated boxes will dominate the packaging sector as they have firm and stable structure. As part of recyclable material, they have replaced the use of plastics. The corrugated boxes themselves are made of a corrugated paper roll. The number of local and foreign companies which are working together in the field of goods packaging has increased
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