Abstract

Ambiguous information, incomplete explanation and unclear description of products portrayed in a website normally caused carts abandonment. As evidenced in many prior studies, consumers’ purchase intentions were highly influenced by their confidence in the informationprovided by the website. This study identifies criteria of qualified information and describes how it was managed by halal e-commerce businesses. Qualitative data were collected through in-depth interview with key information custodians from four e-commerce platforms. The study found good understanding and efficient management of information quality criteria could help halal e-commerce businesses to progress one step ahead of their competitors.

Highlights

  • As the Internet evolved and matured, many businesses have taken advantage to incorporate it into their business models and use it to conduct most of their business activities

  • This study seeks to identify the critical information quality characteristics in halal e-commerce that comply with Islamic business practices.the combination of exploratory and explanatory qualitative case studies approach was adopted, with the hope it could help us to understand the situation or problem and discuss them by analysing the perspectives and experiences of the participants from the support of qualitative data gathered (Yin, 2011).The approach allowsus to obtainfieldbasedinsights from key information custodians of halal e-commerce platforms and to explore activities or transaction processes relating to halal e-commerce information management

  • Study design is suitable for studies where capturingtheknowledgeofpractitionersis needed, and this study bases its contribution on data collected from foure-commerce platform providers that operate in Malaysia

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Summary

Introduction

As the Internet evolved and matured, many businesses have taken advantage to incorporate it into their business models and use it to conduct most of their business activities. The technology has paved the way for businesses to make use of ecommerce websites as alternative sales channels due to increasing trends of online shopping. Trading over the Internet is usually referred to as Electronic Commerce (ecommerce). It involves the use of the Internet for buying and selling activities such as advertising, negotiations, and contracts (Simpson and Docherty, 2004). More organizations are aware that venturing into B2C e-commerce could benefit them to increase sales from their websites. The physical iJIM ‒ Vol 14, No 17, 2020

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