Managing culture heritage thinking to community benefits. Two innovative methods to quantify impact on tourism and on private properties in a wider EIM model for Turin.

Abstract

The scientific community and international policy h ave now acknowledged cultural heritage as a heritag e of the community with potential for the development of the territories - not only cultural and social but also - and especially - for their economic developm ent. The literature and analysis methods developed in recent years have demonstrated the economic importance of cultural heritage, establishing its substant ial economic contribution to the territories of referen ce. Excellent cases such as those of Detroit and Bi lbao have confirmed that cultural heritage can be at the centre of important city redevelopments. The resea rch hypothesis is that economic reconversion models are also effective for Italian cities and that the dev elopment of cultural heritage is in fact also quantifia ble in extremely complex realities characterized by a core cultural offer that is not limited to a single and important attraction, as in the case of Bilbao, but permeates the whole urban fabric, as in the case of Ital ian cities such as Turin, where the entire historic centre has been identified as a tourist attraction. The mo del (Economic Impact Method - EIM) matching two innovative and integrative methods to estimate cultur al tourism impact and increasing in property values confirms the research hypothesis: cultural capital drives the local economy and is capable of producin g, in current conditions, a considerable impact in respec t of the resources invested in them by public and p ri