Managerial Communication in the Global Cross-Cultural Context

Abstract

Managerial Communication today is an integral component of many business related disciplines (strategic management, leadership, strategic marketing, business ethics, etc.). However, within the context of global business management, Managerial Communication follows under the broad umbrella of “Business Communication.” Communication with internal and external stakeholders demands careful consideration regardless of the industry. Having a managerial communication policy in place allows for strategic information dissemination as well as the protection of transmission of confidential data. This chapter discusses the topic of communication in general with emphasis on managerial communication within the cross-cultural context. The result of a qualitative study used in this chapter confirms that efficient communication strategies and effective communications policy implementation can propel a firm to success. Within this framework and that of managerial leadership effectiveness, managerial communication does not refer to media communication or journalism for that matter; instead, it focuses solely on managerial communication within the context of global business management.