Abstract

Film Imperfect is a film that discusses social problems, namely body shaming which has been considered normal in people's lives. Body Shaming is ridicule, criticism and comments from others that are negative about a person's physical (body size / shape) or appearance. The theory used in this research is Semiotics. The type of research used is qualitative. The researcher implemented a qualitative approach using the Roland Barthes study method with denotative, connotative and mythical concepts which are the main keys in Semiotics research. The purpose of this study is to understand the meaning of the body shaming myth contained in the film Imperfect. This film tells the story of a woman named Rara who is always a victim of body shaming around her. Having a fat body, tan skin and thick curly hair makes Rara considered unsightly. Rara is required to change her body shape according to the beauty standards that develop in her environment. Body shaming still often occurs in everyday life, whether intentional or unintentional. Body Shaming can be done by anyone, anywhere and anytime. Body Shaming has a negative impact on the victim, Rara has low self-confidence, thinks too much about what other people say about her, and has unstable mental health due to constantly thinking about what other people say about her.

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