MAKING TELEVISION HISTORICAL

Abstract

This article considers the role of cultural memory in the interpretation of a long-standing television programme by analysing the development of cultural memory on the Eurovision Song Contest (ESC) on Finnish television and print media from 1961 to 2005. Following a cultural historical approach to television history, the article identifies four memory discourses on the ESC: Eurovision history as a national narrative of disappointment (from the 1960s onwards); histories of decline (from the 1970s onwards); the ESC as part of a national heritage of popular culture (from the 1980s onwards); and camp readings of Eurovision history (increasingly in the 2000s). The case study illustrates how even a live television event like the ESC, although not explicitly concerned with history, produces a wealth of memory discourses. The article also shows how the ESC has been commemorated increasingly since the 1980s, anticipating the current memory boom in television culture.