Abstract
With the rapid development of the economy and culture, the creative industry has become the pillar of urban economic growth, and the supply of creative industry personnel has been in short supply. The bottleneck in the development of China’s creative industry is the extreme shortage of creative talent, and the education and training of a large number of creative talents is a great success for China’s creative industry in the future. This study investigated the model of Creative Leadership in China. Xiang (2009) documented that the dual quality superimposing model of cultural industry’s competence can be divided into five dimensions: (1) integrity, responsibility, integrity, fairness, self-control, team spirit, (2) management and management: initiative, public relations, negotiation, marketing, service consciousness. Wang (2016) commented on the status of creative talent competence, judged on the competence of creative talent, conducted empirical research on the competence of creative talent through the design of the research path, and analyzed the data. Li (2007) defines the connotation of the creative industry and the skills of the creative industry, analyses the talents’ ability and quality. At the same time, the concept of competence is introduced, and the competence characteristic model of creative advertising person is established with the example of a creative advertising person. This paper analyzes the strategies for cultivating the competence of creative industrial talents from three levels: society, enterprise, and talent itself.
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