Abstract

The article examines the creative work of the contemporary Ukrainian writer M. Dochynets in the context of literary trends and the mass communication space of the late 20th and early 21st centuries. The goal of the study was to determine the signs of mass communication in the most expressive works of the author. The analysis was carried out using general scientific (analysis, synthesis, description) and special literary methods (socio-historical, biographical, genetic, imagological, interdisciplinary). It was found that the writer’s texts have “two artistic dimensions”, the interpretation of which depends on the education, intellectual level and artistic and aesthetic tastes of the recipient. The first, “elitist”, forms a kind of selected elite community, capable of decoding the historical, cultural, and artistic subtext. The second is that it is “intended for a wide audience” that is not immersed in the cultural, artistic and literary context. M. Dochynets, actively using the signs of mass communication (dissemination by means of mass communication, orientation towards a mass audience, performance of social functions) at the genre, imaginative, stylistic and problem-thematic level, seeks to involve them in understanding with the help of models typical for the masses important philosophical and social problems, raise the level of education and develop artistic taste, aesthetic worldview.

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