Abstract
The article analyzes the results of a free associative experiment to determine the associative image of the teacher in the language consciousness of students of pedagogical specialty. The experiment was conducted to determine the degree of influence of extralingual factors on the status of teachers in the modern world, strengthened by the reform processes in education, reorientation to a competency-based approach to training students within the project “New Ukrainian School”. In the associative field of the token “teacher” there are four thematic areas: “Nomination of a person on a professional basis” “Teacher's characteristics”. “Learning process”. 
 
 Received: 6 July 2022 / Accepted: 5 December 2022 / Published: 5 January 2023
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