Abstract
Effective distribution management can be a source of increased efficiency and profitability for many manufacturers. The ability to modify channels of distribution to cope with changing market conditions is essential to effective marketing management yet modification may be beset with problems. The elimination or replacement of current dealers by a manufacturer, usually termed a “refusal to deal,” often raises antitrust allegations. Recent federal cases illuminating the courts’ reasoning regarding the legality of such refusals to deal are discussed and recommendations for manufacturers to adopt when making channels changes to minimize antitrust liability are suggested.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
