Abstract

The text focuses on the realization of the plein air as a part of a larger project (ARTguments) implemented with the financial support of the Research Fund of Sofia University. The art form “landart” was chosen not by chance. It is characteristic for artists to “argue”, to transform their ephemeral visual sensations into art installations – materialized in nature, digitally stored emotional provocations, which also rely on the “co-authorship” of the elements. The pictorial focus is on “unnecessary”, discarded, marginalized objects, without utilitarian application, but discovered and recognized as necessary in the process of creating a work of art. This is the so called by Juri Lotman process of renaming “external” to the artistic installation elements in which they “invade” from the outside world implanting themselves in the imaginary space of the visual work. The art event aims to unite different artists as a way of expression, to gather and impose diverse, even dissimilar concepts.The forum realizes conceptual works by traditional artists, materializes the artistic reaction viewed from different angles, meets a random audience with non-randomly created installations, and last but not least, embodies different works as different visual emotion. The concept of the plein air is subordinated to the philosophy of Khalil Gibran and in particular to his sentences from the eponymous edition „Sand and Foam“:“I am forever walking upon these shores, Between the sand and the foam, The high tide will erase my foot prints,And the wind will blow away the foam...”

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