La construcción de la realidad social

Abstract

The reality of the human being is composed through their perceptions. And these perceptions are conditioned by the reality exposed by the media. Understanding their formation is understanding the worldview of our culture. This article presents the possibly most significant set of studies related to the concept of Newsmaking and the evolution towards the Newsmaking-Mix. Not only is the need to observe the concept as a set of factors proposed, but the importance of this fact is underlined as it is the essence of the perceptions of the human being. It is not a question of exposing a theory of journalism but of describing the systematics that condition journalistic work and its social consequences. This phenomenon also affects digital social networks, which drink from the main source, which are the creators of social reality, and which are managed with conditioned stereotypes, in the long term, by the information media.
 The Newsmaking-Mix is ​​presented as a set of factors: public opinion, public opinion, production techniques, routines and prejudices, media culture, the demands of each medium, the audience, the selection of facts, events, competition and colleagues, culture of journalistic company, and, finally, the sources. Such an order of exposure does not amount to any hierarchy. In short, the final result is to try to expose the dynamics that will explain in the future the reasons why our current postmodern communication emanates, with all the consequences of social interaction that arise.