Abstract
Bugbug Village is one of the old villages in Bali. Bugbug Village is located in Karangasem District, Bali Regency. Bugbug Village is a village that is rich in natural resources, human resources, and artificial resources. Therefore, Bugbug Village is one of the favorite tourist destinations in Karangasem Regency, Bali, for both domestic and foreign tourists. Tourist destination villages must have a strong strategy to compete with other tourist destinations in a very competitive tourism market. Promotion and marketing are important ways to make villages develop and attract the attention of tourists. Utilizing information technology is the right step for active promotion, such as using websites and social media as a forum for promotion. To support this, content is needed that can be used for promotion in online media, such as photos, posters, and promotional videos.
Published Version
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