KECENDERUNGAN KEUSAHAWANAN SOSIAL DALAM KALANGAN MURID SEKOLAH MENENGAH USAHAWAN AL-AMIN

Abstract

Social entrepreneurship neither completely become choice of entrepreneurs nor researchers. Therefore, this study aims to examine the influence of attitudes, social norms, and perceived behavioral control on social entrepreneurship tendencies of Sekolah Menengah Usahawan Al-Amin’s students. Objectives of this study to i) identify the level of attitude, social norms and perceived behavioral control and social entrepreneurship tendencies of SM Usahawan Al-Amin’s students ii) identify influence of attitude, social norms, and perceived behavioral control on social entrepreneurship tendencies of SM Usahawan Al-Amin students. Study uses quantitative approach with survey design through questionnaire. 63 entrepreneurship course students aged 13 to 17 were selected randomly. Theory of Planned Behavior is basis for solving issue gap and implementing study. Data were analyzed using Statistical Package for Social Sciences (SPSS) version 26 to obtain descriptive and inferential analysis. Findings of study show level of social entrepreneurship tendencies, attitudes and social norms are moderately high. Contradictorily, perceived behavioral control is relatively low level. The variance value of attitude, social norms, and perceived behavioral control towards social entrepreneurship tendencies is 12.476 and significant. Attitude is the best influence on social entrepreneurship tendencies. Results of multiple regression analysis show attitude contribute 47.8 percent compared to perception of behavioral control 13.4 percent and social norms only 11.1 percent. Briefly, SM Usahawan Al-Amin’s students were found to have attitudes towards social entrepreneurship. Therefore, students need exposure to various skills, knowledge, and appropriate approaches through entrepreneurial education to build social entrepreneurial mindset and identity. Thus, implication of this study can further strengthen the use of Theory of Planned Behavior through variant value 38.8 percent. Hoped findings of this study can be used to design social entrepreneurship programs to foster social entrepreneurship attitudes and increase the level of attitudes, social norms, and perceived behavioral control to increase social entrepreneurship tendencies.