Abstract

Public diplomacy, which is a candidate to replace the classical understanding of diplomacy, is based on the idea of explaining the ideas, ideals, values, institutions, culture, and policies of a country or nation to the public opinion of other countries. The aim here is to create a sphere of influence on other peoples and win their hearts and minds. Through public diplomacy, which is based on strategic communication logic, countries' foreign policies can find a wider area of legitimacy. Türkiye has a strong soft power reserve with its ancient history, culture, language, political system, geography, various TV series, and movies. It is also among the most generous countries in the world in terms of humanitarian diplomacy, which is a sub-dimension of public diplomacy. After the civil war in Syria, Türkiye has hosted more than 3.5 million Syrians and has been hosting more than a million irregular migrants and refugees from different countries. Türkiye's migration policies based on humanitarian values are supported by a kind of public diplomacy. Turkey has been hosting millions of Syrian refugees for more than 12 years. During this endless process of hosting Syrians, Turkey has been faced with significant economic, political, social and cultural problems. Turkey, which has to bear the economic, political and social costs of migrants and refugees on its own, has to create public opinion both for the global sharing of this burden and for the establishment of a peaceful environment in Syria and the repatriation of refugees. Public diplomacy activities are a holistic approach that includes the aforementioned public opinion building. This study analyzes Türkiye's migration and refugee policy from a public diplomacy perspective.

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