Abstract

ABSTRACT The global economy is exposed to radical technical, technological, and managerial advances causing revolutionary changes in functioning of enterprises. Companies seem to have a growing demand for fusion-teams of workforces where different scientific fields are composed to ensure the complex but diversified analysis and solution of business problems. In striving for business success, firms are demanding a new, resolute attitude and mindset of their employees through which they are likely to address the ongoing challenges in a complex business context which is dedicated to Environmental, Social, and Governance requirements. The article attempts to reveal the Z generation’ s opinion about the subtle relationship between science and business and it presents how the current undergraduate students – the future decision-makers – of Budapest Business University perceive or synthesize the presence of scientific results in the modus operandi of entrepreneurial life.

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