Abstract
This paper aims to evaluate the impact of the ongoing economic crisis in Greece on alcohol consumption and binge drinking. For this reason, the Theory of Planned Behavior is being applied by using a sample of nearly 900 questionnaires. The questionnaire consists of parts trying to identify the attitude of the interviewees towards alcohol, their subjective norms of social environment, and the perceived behavioral control. This research has been implemented on a national level. The most important finding is the considerable difference in alcohol consumption compared with other countries faced similar negative economic situations. Drinking is considered as a source of pleasure and socializing. The participants’ perception is that family environment and friends are not considering drinking as a non-desirable way of entertainment. As one of the major results of the survey, drinking was found to not be driven by a necessity to overcome problems related to it, which is the main difference with previous studies in others countries, like Argentina, Russia, USA, etc.
Highlights
The Greek economic crisis occurred after the continuous presence of a combination of two negative factors: high public debt and a high deficit
We considered the goodness of fit statistic (GFS) and the adjusted goodness of fit statistic (AGFS), where values greater than 0.90 indicate well-fitting models
Mean scores with standard deviations concerning the items measuring attitude, subjective norms, and behavioral control as well as drinking intention are reported on Table 1
Summary
The Greek economic crisis occurred after the continuous presence of a combination of two negative factors: high public debt and a high deficit. The argumentation of this outcome focuses on waste of public money, overpricing of public projects, failure to stop tax evasion, and the corruption of both political parties and public employees [1]. The social consequences of this crisis are very discouraging; the unemployment rate has increased continuously (from less than 16% in the first quarter of 2011 to 22.6% and 27.4% in the same quarters of 2012 and 2013, respectively) and only has a predictable ceiling. The national economy experienced a severe recession for five continuous years. The third quarter of 2012 was the worst, with a recession rate of up to 6.7% [3]
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