Abstract
PurposeDescribes the process of Investors in People (IIP) accreditation that has helped Pauley Design to develop and retain skilled staff.Design/methodology/approachDraws on the client‐services manager's personal views of the process.FindingsDescribes how the IIP process was carried out, what was involved and the psychological effects on individuals. Highlights the benefits to staff morale.Practical implicationsDemonstrates the effect of the IIP process in maintaining staff confidence and personal and corporate morale at Pauley Design.Originality/valueExplains how Pauley Design management believes the IIP process and accreditation enables effective induction and training for all staff and gives them the incentive to stay with the company, minimizing the potential loss of skilled personnel.
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