Abstract

The object of the study is the investment in human capital. Subject – new forms of investment in human capital in modern conditions. The purpose of the study is to determine the factors influencing the diffusion of innovations and digital technologies on the effectiveness of investments in human capital. The research is based on general scientific methods and a review of foreign scientific literature. As a result of the study the authors declare the necessity of accumulation of human capital and optimization of its use to provide the economic development of organizations, regions and the country as a whole in modern conditions. The development of information and communication technologies leads to an increase in the role of human capital, including its convergent components: physical capital; intellectual human resources and organizational capital. At the same time, there is an urgent need to conduct an inventory of human resources at the level of organizations and local government. Such transformations are possible only through continuous improvement of the quality of educational potential, which will help maintain the quality of human capital indicators in the relevant entities at the proper level. It is concluded that human resources, when developed and properly used, easily converge with each other, which contributes to the rapid accumulation of human capital. Investments in a changing socio-economic environment, saturated with digital technologies and elements of artificial intelligence that ensure faster monetization and practical application of human capital.

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