Abstract

Urgency of the research. Today the increase in the volume and monetary investment activity of telecommunications providers is needed to survive in an intensely competitive field. Target setting. Providing a quality data-heavy transfer is a major factor in increasing the role and importance of investment activity in achieving the strategic targets of telecommunications providers. Actual scientific researches and issues analysis. There are works dedicated to the problems and the value of ICT investment, but on the general issues of telecommunications. However, in the scientific literature surveyed, the investment activity of telecom providers is not addressed as it is in this paper. Uninvestigated parts of general matters defining. The study of telecommunications providers’ investment requires separate research that will address the issues in the context of ongoing changes. The research objective. The purpose of this research is a study of conditions, problems and trends of telecommunications providers’ investment activity. The statement of basic materials. The trends of European and Ukrainian telecommunications providers’ activity suggest that current providers should consider investment activities that solve higher important strategic tasks when ICT technologies spread very quickly. Due to the existing complex problems, telecommunication providers in Ukraine, especially Ukrtelecom, which accounts for 14% of the market, are unable to provide sufficient and timely amounts of investment. As a result, the needed investment in facilities is lacking. This situation negatively influences the rate of penetration and diffusion of new generations of ICT in Ukraine compared with developed countries. Conclusions. To overcome the existing technology gap in the implementation of investment activities by Ukrainian telecommunication providers, the main emphasis should be given to the selection of investment directions. This will provide not only the modernization of their networks, but also the basis of future long-term development. The conditions and effectiveness of telecommunication providers investment activities are becoming more important not only according to strategic development, but also in terms of the availability of modern ICT.

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