Abstract
PurposeIdentity fraud is a growing issue for online retail organisations. The literature on this issue is scattered, and none of the studies presents a holistic view of identity fraud management practices in the online retail context. Therefore, the purpose of this paper is to investigate the identity fraud management practices and present a comprehensive set of practices for e-tail sector.Design/methodology/approachA systematic literature review approach was adopted, and the articles were selected through pre-set inclusion criteria. The authors synthesised existing literature to investigate identity fraud management in e-tail sector.FindingsThe research finds that literature on practices for identity fraud management is scattered. The findings also reveal that firms assume identity fraud issues as a technological challenge, which is one of the major reasons for a gap in effective management of identity frauds. This research suggests e-tailers to deal this issue as a management challenge and counter strategies should be developed in technological, human and organisational aspects.Research limitations/implicationsThis study is limited to the published sources of data. Studies, based on empirical data, will be helpful to support the argument of this study; additionally, future studies are recommended to include a wide number of databases.Practical implicationsThis research will help e-tail organisations to understand the whole of identity fraud management and help them develop and implement a comprehensive set of practices at each stage, for effective management identity frauds.Originality/valueThis research makes unique contributions by synthesising existing literature at each stage of fraud management and encompasses social, organisational and technological aspects. It will also help academicians understanding a holistic view of available research and opens new lines for future research.
Highlights
E-commerce has changed the ways of doing business by offering unlimited opportunities to online retailers like reduction in operation costs, effective customer relationship, and boundaryless services
The research finds that literature on practices for identity fraud management is scattered
The credit industry fraud avoidance system (CIFAS) reports on frauds show that fraud in e-tailers is growing on higher rate as compared to other sectors, as in 2015 it escalated at the rate of 19% and in it was up by 52% compared to the previous years (CIFAS, 2018b; CIFAS, 2018a)
Summary
E-commerce has changed the ways of doing business by offering unlimited opportunities to online retailers like reduction in operation costs, effective customer relationship, and boundaryless services. These opportunities have created challenges for them especially related to identity frauds. The number of the identity frauds has movement trend with the increased use of online business opportunities. Such an enormous number of identity frauds is a serious concern for online business firms in the UK, as they bear most of these losses (Brody et al, 2007). The CIFAS reports on frauds show that fraud in e-tailers is growing on higher rate as compared to other sectors, as in 2015 it escalated at the rate of 19% and in it was up by 52% compared to the previous years (CIFAS, 2018b; CIFAS, 2018a)
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