Abstract
The COVID-19 pandemic has affected the educational sector, pushing it towards teaching–learning methodologies where the online aspect takes on special importance. In this sense, social media are tools that facilitate the creation of meaningful and sustainable learning environments. This study shares an educational experience where TED (Technology, Entertainment, Design) Talks are introduced as a pedagogical resource through YouTube and LinkedIn in a sport management course. A total of five TED Talks are viewed and discussed by the students in order to develop their professional profile, assisted by a set of initial questions posed by faculty. To assess the impact of the experience, a new scale is created and then validated. The analyses performed reflected the unidimensional nature of this scale, explaining the 64.36% of the variance, and presenting good psychometric properties (α = 0.95). Furthermore, the results obtained reflect the educational potential of TED Talks in the context of sport management, with increases in the averages of all the items from the scale, with significant (p < 0.05) increases in six of them. Both the new validated instrument and the shared pedagogical proposal can be valuable to guide and evaluate future educational experiences which introduce TED Talks as a pedagogical resource in sport management education.
Highlights
Social media is one of the most outstanding technological phenomena in people’s lives, having become an integral part of our society [1,2]
TED Talks are a good option to learn about aspects related to sport management
This paper aims to cover those research gaps, through an educational experience where TED Talks are introduced as a pedagogical element through YouTube and LinkedIn for third-year undergraduate students of a sport management course
Summary
Social media is one of the most outstanding technological phenomena in people’s lives, having become an integral part of our society [1,2]. People see social media as an important part of their lives and are more willing to bring their interactions to these kinds of platforms [5] These tools are one of the most vital sources of information used by people to receive the latest news or events [6]. The field of education has not been unaffected by the rise of social media, penetrating these tools in many domains of educational practices and processes [7] In this sense, several studies have already studied their incorporation into university classes (e.g., [8,9,10,11]), underlining its positive impact on a wide range of areas linked to the teaching–learning process (e.g., student class engagement, sense of community, student–teacher interaction, collaborative learning, dissemination of information, academic performance, creativity). It is worthwhile to conduct further targeted studies that explore the potential of these understudied social media, providing recommendations for its possible use to the educational community
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