Abstract
An accurate tourism forecast is critical to destination countries as a foundation for tourism-related decision making and efficient tourism planning. The purpose of this study is to evaluate how Taiwan's inbound tourism was affected by the September 21st Earthquake in 1999 and the Severe Acute Respiratory Syndrome (SARS) outbreak in 2003, one of the mega earthquakes in the 20th century and most catastrophic health hazard in the past hundred years in Taiwan, respectively. According to the empirical findings, Taiwan's inbound tourism was brutally devastated by the two calamities, particularly during the SARS outbreak. The inbound tourism was more heavily influenced by the SARS epidemic and recovered from the SARS shadow was greater compared with the recovery after the September 21st Earthquake.
Published Version
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