Abstract
Dissemination of Internet network, increase of the number of its users promoted development of regional and world electronic trade. However, different levels of social and economic development, different quality of infrastructure objects have significant influence at the rates of introduction of electronic commerce, its transformation at the steady system of economic links both — at the international and the regional level. The abovementioned stipulates the goal and the objective of this article, which is in studies of specific features of consolidation and unification of the latest tools of electronic commerce system in the world trade, establishment of the ways for introduction of innovation mechanisms for promoting development of international trade in the modern conditions of the economy.
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