Abstract

1.Culture and Communication 2.The Role of Language in Intercultural Business Communication 3.Getting to Know Another Culture 4.Self and Groups in Business Cultures 5.Organizing Messages to Other Cultures 6.Nonverbal Language in Intercultural Communication 7.Cultural Rules for Establishing Relationships 8.Information, Decisions, and Solutions 9.Intercultural Negotiation 10.Legal and Governmental Considerations in Intercultural Business Communication 11.The Influence of Business Structures and Corporate Culture on Intercultural Business Communication 12.Intercultural Dynamics in the International Company Appendix: Case 1: What Else Can Go Wrong? Case 2: Hana: A Joint Venture between Health Snacks and Toka Foods

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