Abstract

This paper examines the process of integrating ethics into the teaching of international business within the Greater China region. An example of how ethics is integrated into a required undergraduate international business course at a Hong Kong based university is presented. The contextual challenges of developing a course for use in the Greater China region and aimed at local Chinese students are considered. The paper presents a modified ‘learning outcomes based’ framework for integration of an international business ethics component to a business program within Greater China, along with practical suggestions and advice on how such a course can be introduced.

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