Integrated Energy Service Package Design Based on User Profile and Cost-benefit Analysis

Abstract

At present, with the acceleration of energy transition and the continuous deepening of power market reform, energy system forms in China are showing new development trends. In order to strengthen the flexibility of the power market and solve the problem of single sales model, this paper used user portrait technology and cost-benefit analysis to analyze the IES package qualitatively and quantitatively. Qualitative analysis provides the packaged purchase mode for users; in the quantitative analysis, combined with the package-based Apriori algorithm, a model of users’ willingness to buy packages and a fixed-capacity model with the objective function of maximizing service provider revenue were established. Finally, based on five types of integrated energy services: power substitution service, PV service, CCHP service, energy saving renovation and energy efficiency improvement service, and operation and maintenance service, the reliability and scientificity of the model were verified through calculation examples. And by selling integrated energy services in the form of packages, both users and service providers can obtain certain benefits, achieve the goal of “1+1>2” and increase new sales methods in the power market.