Abstract

Aim. The presented study aims to identify opportunities for maintaining the organizational efficiency of companies during a pandemic.Tasks. The authors analyze organizational changes occurring during a pandemic and their impact on organizational efficiency; find ways to compensate for the loss of efficiency under new conditions using approaches based on communication management.Methods. The study is conducted by analyzing available sources and modeling the behavior of organizational structures using multi-agent models and an original methodology for evaluating organizational efficiency.Results. The authors have identified one of the sources of negative impact of organizational restructuring during a pandemic on organizational efficiency associated with a decrease in communication supply. The ways of compensating for this impact by including verified communicators in the organizational structure are considered. The positive impact of such innovation on organizational efficiency is shown, and the ways to achieve the maximum effectiveness of this measure are determined for organizations with different levels of individual employee efficiency or different intensity of changes in the external environment.Conclusions. The negative impact of reduced information supply on organizational efficiency during a pandemic can be successfully compensated through organizational restructuring associated with the introduction of verified communicators in the organizational structure.

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