Abstract
The article discusses current accounting and reporting methods. The author analyzes alternative digital means of payment, typology of cryptocurrencies, their use and volatility. A new paradigm of accounting has been introduced, which is aimed at fulfilling the tasks necessary for the development of the modern economy, based on the need to overcome the periodic crisis phenomena existing in it. Prospects for the development of accounting science to enhance the synergistic effect of information support of the management system are identified. The article proposes a modern paradigm for the development of accounting for management. The place and role of the innovation strategy is determined, and the possible elements of the innovation strategy and their alternatives are considered.
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