Abstract
New challenges of urban transport are connected to sustainability, the growing urban population globally, life quality and quality of urban environment, reduction of pollution and energy consumption. Sustainable urban mobility is no more dependent only on passenger transport efficiency, but also on transport accessibility of commuting services, acceptable level of comfort, safety and security of urban public transport and many more. Although a huge amount of data are available from modern communication services, the question of how to use those big data efficiently to improve urban mobility is unknown. Positive changes of mobility attitudes and travel behavior of citizens are going slowly, which means that personal motivation do not follow big data availability. This motivation is dependent on quality of public transport offer and services, among which information services are suspected to play a crucial role. Modern ICT methods of transport information delivery are based on Internet and social media, which through commonly used mobile devices are available at every stage of journey. In this article authors try, based on the pilot survey, to check how young Krakow citizens use social media in every day travels and commuting. The overall goal of the author’s study is to answer the question: how to use big data coming from ICT in order to upgrade urban transport sustainability.
Highlights
Number of people living in urban areas is growing every year
While we are facing the rapid growth of ICT based methods and ways of providing information, and at the same time the availability of all mobile devices, Internet, social media is spreading from day to day, there is still no systematic knowledge on how to use efficiently those information systems to upgrade the quality of urban transport and mobility in our cities
This study was designed and conducted in order to collect the first researchbased know-how on how big data related to public transport are used by young citizens and how this use may upgrade the quality of urban transport
Summary
Number of people living in urban areas is growing every year. According to the forecast by the United Nations it is expected that in 2050 more than 70 % of the world population will be living in cities [13]. Cities and urban areas get extended forming their structure to allow resident to find proper circumstances for living, working, educating, business and social life All this daily duties and needs force people to travel and to change places. The vision of a competitive and sustainable transport system and the need to support integrated mobility while achieving the target of reducing emissions by 60% has been highlighted in the White Paper (2011) [25] This challenges relay on how to make services more efficient and competitive, reduce congestion, decrease dependence on automobile, number of single occupant vehicle travels and improve communities and living conditions [12, 26, 27, 4, 5]. The main question is how to use such a big data coming from ICT to upgrade urban transport sustainability
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