Abstract

La ecología de los medios móviles ha generado parámetros fluidos para configurar la comunicación online, alterando, principalmente, la dimensión espacial y temporal y, como resultado, la delimitación en las dicotomías de las esferas pública, privada, íntima y personal. Debido a esta ecología líquida de los medios, llena de potencialidades y riesgos, la Academia ha profundizado en las principales áreas de tensión con las que lidiar: creación del perfil, identidad digital, diferentes tipos de redes sociales, los datos masivos y la huella digital. Como resultado de las conclusiones obtenidas en el proyecto Feder de la UE, Public and private in mobile communications (2013-2015), proponemos acordar un código ético internacional para el diseño de interfaces de aplicaciones, webs y plataformas, así como, específicamente, para los dispositivos móviles debido a sus desafiantes, intrínsecos y específicos rasgos y características. Abstract Mobile media ecology has raised fluid parameters to configure online communication, mainly altering space and time dimensions and, as a consequence of the alteration, the delimitation of the public, private, intimate, and personal spheres dichotomies. Due to this liquid media ecology, full of affordances and risks, Academy has delved into the main areas of tension to be dealt with: the creation of the profile, the digital identity, the different kinds of social media networks, big data, and the digital path. As a result of conclusions obtained from the EU Feder project, Public and private in mobile communications (2013-2015), we propose an international ethics code for the interface design of apps, webs, and platforms for mobile devices due to their challenging, intrinsic, and specific features and characteristics.

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