Abstract
This study aims to provide information about the conceptual controversy regarding Orientation of Innovation and Competitive Advantage as Performance Determinant Components: Entrepreneurial and Entrepreneurial Antecedents Variables. The population of this research is the owner, manager and / or batik business employees in Batik Kauman village, Laweyan. The purpose sampling method was used and determined 100 samples. Motivation analysis used is Structural Equation Modeling (SEM) analysis with Lisrel software.The results of this study states that the orientation of innovation and competitive advantage had a positive and significant effect on performance. Entrepreneurship and Learning positively and significantly influence on innovation orientation and competitive advantage. 
 Keywords : Innovation Orientation, Competitive Advantage, Entrepreneurship, Learning, Performance
Highlights
Medium Enterprises which are often termed as MSMEs in terms of quantity has increased, but it has not been matched by quality improvements, including here is Batik SMEs
This study aims to provide information on the influence of innovation orientation and competitive advantage on performance, entrepreneurial influence and learning orientation on competitive advantage and competitor orientation
According to the field of research, this study includes the field of economics because this study examines the economic field of entrepreneurship, reward, competitor orientation, competitive advantage with organizational performance (Sekaran, 2010)
Summary
The development of Micro, Small and Medium Enterprises which are often termed as MSMEs in terms of quantity has increased, but it has not been matched by quality improvements, including here is Batik SMEs. Improving the quality of MSMEs can be done by implementing a strategy orientation mix (Altindag, Zehir & Acar (2011). Batik is not just clothes for Indonesian people and the identity of Indonesian people especially Solo. Solo Batik entrepreneurs more than 80% are businesses that have been done by their parents. The development of batik both in quantity and quality is still very necessary to be improved (Purnomo, 2017)
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have