Abstract

This study examined the influence of innovation on the performance of entrepreneurship in Aba, Abia State, Nigeria. Three hypotheses were formulated to ascertain whether or not there is significant relationship existing between the two intervening variables i.e. innovation and entrepreneurship performance in Aba, Abia State. Survey research design was adopted, while data were obtained through structured questionnaire and analyzed using Pearson’s product-moment coefficient of correlation. From the analysis, the result showed that there is an existing relationship between innovation and performance of entrepreneurship. Based on the findings it was concluded that for entrepreneurship to stand the test of time in the face of escalating competition in the emerging economies like Nigeria, premium must be placed on formulating and developing innovative culture aimed at encouraging employees to bring on board innovative ideas and strategies capable of providing innovative product and services to the customers with valued and satisfying benefits better than competitors to enhance performance and productivity. The study therefore, recommended among others that entrepreneurship policies and program should be designed in ways that addresses horizontal concerns and which generates better and viable inducement for innovation activities.
 Keywords: Innovation, Inducement, Entrepreneurship, Emerging Economy, Innovative Culture

Highlights

  • Innovation is an interventionist undertaking aimed at encouraging economic growth, development and survival of many developing and emerging economies in the face of the escalating competition and environment of changes occasioned by the effects of globalization, glocalization, advanced technology, economic changes, socio-political variables, changes in the consumer taste and preferences and other marketing dynamics

  • Olokundun et al (2017), carried out a conceptual model on entrepreneurship and innovation performance; descriptive research design was adopted for the study, the objective of the study is to show that the innovative activities of entrepreneurs can be effective at achieving innovative performance of small and medium enterprises (SMEs) in Nigeria

  • The findings revealed that there is a relationship existing between entrepreneurship and innovation performance in order to engender innovative performance of SMEs in Nigeria

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Summary

Introduction

Innovation is an interventionist undertaking aimed at encouraging economic growth, development and survival of many developing and emerging economies in the face of the escalating competition and environment of changes occasioned by the effects of globalization, glocalization, advanced technology, economic changes, socio-political variables, changes in the consumer taste and preferences and other marketing dynamics. Entrepreneurs are faced with the decision of either to innovate or choose to die, those that are innovative blossom to become one of the market leaders while others that are docile experiences stagnation, recession and possible extermination from the market. To combat stagnation and adverse effect of recession according to Ogbari, Oke, Ibukunoluwa, Ajagbe & Ologbo (2016) is to encourage the expression of entrepreneurial behaviour by its employees This by extension would enable the employees to fashion out new strategies, engendering new venture creation within the organizations and breaking new grounds/frontiers aimed at innovative performance (Olokundun, Falola, Ibidunni, Ogunnaike, Peter & Kehinde, 2017)

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